One goal was to create an
environment that continuously addressed quality - a philosophy
reminiscent of TQM (total quality management) and CQI (continuous
quality improvement). These business terms raised faculty hackles and
stimulated vitriolic debate. Business quality, for instance in
manufactured products, is usually maintained by careful control of both
the components and the process used to create the product. In business,
explicit specifications delimit the component parts used; strict
protocol determine processes; and rigorous standardized testing provides
the final data concerning the product quality. This rigid
standardization is not the type of quality that can improve American
higher education, it would destroy the variety and uniqueness highly
valued in American individuals. Students are not components
acquired according to explicit specifications and run through a learning process controlled
like manufacturing. The challenge to guarantee both quality and
diversity has infused and shaped the type of quality control efforts in
education.
Can education improve? Are we satisfied
with only anecdotal reports? Should we guarantee that coursework is
relevant and adequately current to meet a rapidly changing global
environment? As faculty we will often complain about the lack of
preparation characterized by incoming students and wonder who will do
something about this. Naturally we can not assume that our efforts
alone are as good as they can get; we can also not expect the public
to simply take our word for the quality of education. As educational
costs increase and demands for accountability increase, how will we
guarantee quality, yet retain the individuality of American Higher
Education?
U.S. higher education institutions are
characterized by unique and individualized missions and values. The raw
ingredients, from the students to the faculty and curriculum vary tremendously. Fostering heterogeneity and individuality,
while maintaining quality, has been
accomplished through a process of peer review called accreditation.
Specific criteria that represent quality education are
enumerated as Accreditation Standards by regional accrediting bodies. Accreditation is a peer review process that guarantees an
institution actually does what it professes to the public it will do.
The review validates that there is evidence to prove that colleges and
universities meet basic standards through existing institutional
structures and functions. (For more detailed information check out the
links on the right.) Accreditation is a public stamp of approval which
influences which students select to attend, what funding sources will
invest in which institutions, and the recognition or transferability of
an institution’s courses, degrees, or certificates.
Accreditation creates a cycle
of review and improvement based upon campus-wide dialogue and a culture
of evidence produced through assessment processes.