Communication B4 Persuasion Syllabus
John Giertz, Ph.D.
395 4544
Office Hours: Fine Arts 45.
| WEEK | FIRST DAY (M or T) | SECOND DAY (W or TR) |
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Week 1: 8/25-28 |
Overview, Read Chapter 12 (p.267-273, 275-Credibility-277) Definitions |
Class Demographics. Read Chapt. 1 Introduction Speech discussion |
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Week 2: 9/2-4 (Monday is labor Day) |
INTRODUCTORY SPEECHES Groups 1-3. Chapt 1, ELM, SMCR. Thesis discussion. Quiz review (M/W: Read Chapt 1 and SMCR link) |
QUIZ Chapt. 1, INTRODUCTORY SPEECHES Groups 4-6. Read Chapt. 3 (M/W class: all presentations on Wednesday and Quiz 1 on M, 9/8) |
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Week 3: 9/8-11 |
Chapter 3 Presentations Aristotle's Rhetoric, Fisher's Narrative. Lecture-Plato’s dialogic, Scott’s Epistemic. |
Quiz Chapt. 3. Bring in ads for discussion. ELM, HSM Fear discussion. Research Techniques |
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Week 4: 9/15-18 |
Chapter 4 Presentations "Introduction to Burke" |
QUIZ Chapt. 4 "Alts. to Dual Process Theories" (85-93) |
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Week 5: 9/22-25 |
INFORMATIVE SPEECHES | |
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Week 6: 9/29-10/2 |
PATHOS Language, Semantics, Burke. t-shirt slogans Pink Ribbon Crucifix |
Chapter 5 Presentations Discuss Semiotics (109-112) |
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Week 7: 10/6-9 |
QUIZ Chapter 5 Lecture “Symbolic Expression,” “Dramatism,” “Semiotics.” |
Read Chapt. 6 “Functional,” “Semantic,” “Thematic” "Bumper Sticker Communication--QJS" |
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Week 8: 10/13-16 |
Chapter 6 Presentations Midterm study/questions. |
MIDTERM (includes chapter 6 questions) |
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Week 9: 10/20-23 |
PERSUASION SPEECH | |
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Week 10: 10/27-30 |
Chapt 7 Needs, Attitudes, Consistency// |
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Week 11: 11/3-6 |
Chapt 9 |
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Week 12: |
Chapter 10- Sports and FDR discussion. |
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Week 13: |
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Week 14: |
PERSUASION SPEECH |
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Week 15: |
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| Week 16: | Finals Schedule. TBA |
Text: Larson, Charles U. (2006). Persuasion: Reception and responsibility, 11th edition. Thompson/Wadsworth.
Bakersfield College Oral Language handbook
GRADING
The grading is divided up between the five following major areas.
Presentations 35%
* = Participation 15%
Quizzes 10%
Midterm 20%
Final 20%
This grading scale may change, but I will keep you informed. Be sure to check here as well.
GENERAL EXPECTATIONS
Missing more than 3 classes may result in your being dropped. If you miss during the first two weeks and do not contact me you may be dropped. PLEASE contact me regarding any absences.
You are required to do all assigned work on the date assigned. There are no make-ups for group presentations. I do not accept late assignments.
You are expected to be here during the entire class time. That means not arriving late OR leaving early. If you have time conflicts with this class then you need to work them out NOW!
All written work must be typed.
If you do not understand an assignment, PLEASE ask for clarification during or outside of class. You can email me questions too. Phone messages do not work as well. When emailing me please be sure to include the following information:
1. Your name as it appears on the role sheet. Sometimes students email me but do not leave their name and all I have is their email name like "Luvalicious@whatever.com. I do not want to guess which one of you likes the handle "Luvalicious."
2. Which class time.
3. Let me know if there is a better email to use as well.
You should know how to behave in a college classroom. This means being to interact with others without personally attacking them, dominating the classroom time, being disruptive by not paying attention, having side conversations, working on other course material, etc.
All electronic devices must be SILENCED! These type of interruptions are not acceptable in any classroom setting, but especially in one which fellow students are presenting for grades.
BROAD CLASS EXPECTATIONS
When you complete this class you will be able to:
1. Speak comfortably and effectively in public settings.
2. Identify the wide variety of sources of persuasive messages.
3. Identify, employ and combat personal persuasion tactics in face-to-face and mediated communication.
4. Identify, analyze and interact with persuasive messages.
5. Utilize a wide range of theories to comprehend the impact persuasive messages have on your life and the lives of others.
Supportive Services Statement:
Students with disabilities who believe that they may need DSP &S in FACE 16, 395-4334, AS SOON AS POSSIBLE to
better ensure such accommodations are implemented in a timely fashion.
Your Bakersfield College student rights and responsibilities are detailed in the BC Student Handbook and the yearly catalog.
ORAL PRESENTATIONS
This course meets the Oral Language requirement for Bakersfield College and transfer to the CSU’s and therefore you will be REQUIRED to give Oral Presentations. You are encouraged to use visual aids; posters, handouts, and PowerPoint, along with video and audio aids. There will be more discussion about these.
ORAL PRESENTATION REQUIREMENTS